Nu Boheme remains the dominant aesthetic for young women, with an overall shift from hyper-feminine styles to an edgier direction.
We identify two emerging customer priorities that will significantly impact all industries in 2025 and beyond.
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Learn about the consumer profiles that will dictate decision-making until 2027, according to WGSN, and the best strategies to win their loyalty and trust, as pointed out at Web Summit Rio 2025.
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WGSN’s Beauty team attended the 56th edition of Cosmoprof Worldwide in Bologna, providing exclusive insights into the biggest trends and innovations shaping the future of beauty.
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The 39th edition of South by Southwest took place between in Austin, Texas where WGSN and Grupo Boticário presented the future of beauty.
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As Gen Beta enters the world, Gen Z parents are leaning on tech to navigate the challenges of raising the next generation
The concept of luxury is undergoing a transformation, particularly for the younger middle class in Asia.
We explore the key strategies and takeaways from the 59th Super Bowl to focus on for the year ahead
From Paris to Berlin Fashion Week, the start of the year is always a whirlwind in the trend forecasting industry.
Discover your key to Gen Z in Asia, Fandom Culture.