Our global team of over 250 in-house industry experts, data analysts and advisory consultants is based in 30 cities across five continents, actively forecasting what's coming next, and where and when it will happen. From Fashion, Beauty and Food & Drink to Interiors and Consumer Tech, we report on the consumer behaviour, lifestyle and product design trends shaping the industry, now and next.
With production hubs all over the world, we create over 170 pieces of content a month in six languages.
Meet some of our team
Adrien Mollet
Consultant, EMEA, Mindset
With experience in strategic advisory and cultural foresight, Adrien combines his creative background and commercial acumen to define and realise future strategies in consulting projects, including consumer insights, retail, innovation and brand positioning.
Andrea Bell
Director of Insight
Part trend forecaster, part futurist, Andrea has in-depth knowledge of the consumer marketplace and behavioural shifts that impact society. She leads our future consumer analysis and works with global brands to create world-class strategies.
Athena Chen
Senior Strategist, Insight
Athena has worked extensively in the creative and fashion industry, delivering a strategic perspective on global mindsets and how brands can shape ideas through creativity and innovation. With bilingual expertise in tracking regional trends, she is receptive to market and cultural nuances, and provides businesses with insight into topics related to Asia.
Bethan Ryder
Editorial Director
Collaborating with a global team of senior editors, analysts and consultants, Bethan is the lynchpin working across content, marketing and product, ensuring WGSN continues to lead the way as a world-class information service.
Catriona Macnab
Vice President, Content
Catriona’s strategic vision enables WGSN’s continued growth into new markets and verticals. During 16 years of service, she has represented the company at key business events and was behind the launch of many of our successful new products.
Chris Coleman
Vice President, Lifestyle
Chris has exceptional knowledge of product innovation and the role data and creativity plays in future strategies. He leads a team of strategists, analysts and trend forecasters to deliver actionable content, analysing shifts in consumer behaviour and how it drives product design and experiences.