Nu Boheme remains the dominant aesthetic for young women, with an overall shift from hyper-feminine styles to an edgier direction.
We identify two emerging customer priorities that will significantly impact all industries in 2025 and beyond.
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WGSN’s Beauty team attended the 56th edition of Cosmoprof Worldwide in Bologna, providing exclusive insights into the biggest trends and innovations shaping the future of beauty.
Your cheat sheet to the A/W 25/26 catwalk colour trends is here!
The 39th edition of South by Southwest took place between in Austin, Texas where WGSN and Grupo Boticário presented the future of beauty.

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Just in time for Coachella, we round up the latest inspiring retail, food and culture concepts to check out in Los Angeles. Discover our hit list of newness and plan your trip with our city guide.

Overproduction remains one of the fashion industry’s biggest problems, but it doesn’t have to be this way. To help brands solve this problem, WGSN has teamed up with OC&C to reveal how more accurate forecasting can be used to tackle overproduction head on.

Explore who are the kidult consumers, how they are reversing adulthood trends and how brands can connect with them.

As the Autumn/Winter 2024 catwalk season comes to a close, discover the top three need-to-know trends from Paris Fashion Week that will last beyond the runway highlighted by WGSN experts.

From contemporary knits to twisted tailoring and colourful leather, we reveal this season's key catwalk trends from Milan Fashion Week.
The streetwear boom continues to thrive, and retailers and brands are launching exciting new store concepts.
