There’s no sugarcoating it: Dubai chocolate has become a viral obsession.
Emotions are powerful tools that directly influence how we buy. WGSN’s new flagship forecast reveals how your brand’s success will depend on how future consumers respond to your brand’s narrative, products, and the experiences you create.
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Luminous Blue is the WGSN x Coloro Colour of the Year for 2027. Learn why it was chosen and how you can use it.
Check out the main fashion week trends and analytical data for A/W 25/26 confirmed by WGSN, the global authority on trend forecasting and consumer insight.
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Learn about the consumer profiles that will dictate decision-making until 2027, according to WGSN, and the best strategies to win their loyalty and trust, as pointed out at Web Summit Rio 2025.
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WGSN delves into solar power, which is being explored as a solution for more sustainable design.
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Navigating the cost-of-living crisis, the consumer impact of high inflation and product development in food and drink. That and more on today’s episode.
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Social media platforms such as TikTok and Twitter have the ability to propel terms to go viral overnight. We analyse three key terms from the 2022 youth cultural lexicon, including phrases, slogans and hashtags that have emerged across the different social platforms.
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Metaverse opportunities in China, decolonisation and compostable packaging. That and more on today’s episode.
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In the shadow of the cost-of-living crisis, we feature water-efficient products that combat water waste. Why are they set to become the next big thing in the industry?
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