There’s no sugarcoating it: Dubai chocolate has become a viral obsession.
Luminous Blue is the WGSN x Coloro Colour of the Year for 2027. Learn why it was chosen and how you can use it.
Latest
Check out the main fashion week trends and analytical data for A/W 25/26 confirmed by WGSN, the global authority on trend forecasting and consumer insight.

Learn about the consumer profiles that will dictate decision-making until 2027, according to WGSN, and the best strategies to win their loyalty and trust, as pointed out at Web Summit Rio 2025.

Get exclusive insights from our latest Global Colour Workshop
Popular

More reads
London is vying to become the capital of sustainable creativity. From city planning to retail concepts, ideas are radically shifting towards conscious living.

Sustainability is no longer an abstract concept. We are at an inflection point in the climate crisis and the stakes couldn’t be higher for brands.

Our Future Designers series of blog posts, will introduce you to 15 burgeoning fashion talents from around the world. In the first of these posts, meet CAALO.

As noughties nostalgia continues to drive youth trends, the 2000's Western style emerges as Gen Z's latest aesthetic to watch. Rodeo-inspired fashion taps into social media popularity, vintage authenticity among youth consumers and their yearning for freedom.

As consumers look to versatility and timeless style, a return to classic denim becomes essential. These key trends align with the core consumer drivers WGSN has been tracking. Items will offer a timeless range, with an eye towards considered consumption, all with practical features top of mind.

Sustainability and comfort are key drivers for both women’s and men’s footwear trends for S/S 23, however, two opposing trends emerge, as the great outdoors, crafts and wellbeing provide direction this season, alongside party footwear.
