American shoppers are really, really looking for brand honesty right now

May 16, 2017

According to the report from WGSN’s brand performance tracking tool Barometer, the brands from which consumers most consider purchasing are almost universally perceived as more honest.

A closer look at WGSN’s sustainable denim collection

May 10, 2017

Avery Dennison RBIS, M&J Group and Absolute Denim joined WGSN’s effort to encourage brands to produce denim that is environmentally sound but doesn’t sacrifice of style or substantially increase manufacturing...

The people who know what colour you’ll like in 2019

April 26, 2017

As Colour Director, Jane Boddy’s specific remit is to know precisely what colours will be in demand in the future.

How The Appointment Of Edward Enninful To The Helm Of British Vogue Will Rock The Global Fashion Industry

Robbie Sinclair, WGSN Womenswear Editor, celebrates how Enninful’s perspective on our world will likely influence huge change and transformative effect across our industry in this week Huffington Post article.

The Secret Science Behind Fashion Trend Forecasting

March 9, 2017

Sarah Owen, WGSN’s Senior Digital Media & Marketing Editor, discusses how to be a Nostradamus of the fashion world and what leading edge trends to look out for at SXSW...

Retail: £3.6 billion is spent on cut-price chic clothing

March 7, 2017

Nivindya Sharma, a senior retail editor at fashion forecaster WGSN told The Grocer: “We know supermarket clothing picked up during the last recession because people were trading down to cut...

Muslim Women Inspire a Modest Revolution

March 2, 2017

Womenswear editor of the trend-forecasting service WGSN, Robbie Sinclair, talks about the potential for sales growth and importance for brands to make bold statements that can veer into the political...

Virtual reality, new tools let you redecorate from the couch

February 13, 2017

Above all, though, says Allyson Rees, a senior editor at global forecast firm WGSN, shoppers should do their homework.

The rise of ethical companies

February 10, 2017

Emma Grace Bailey, associate editor at WGSN: “We’ve seen a consumer backlash against the current economic and political climate. In 2016, it felt like we’d lost a lot of control...

The New Nude

February 8, 2017

Katie May Atkinson, Intimates editor at WGSN says “Finally, the fashion and beauty industries are catching up, but it’s been a long time coming.”

What’s Next For Jean Jackets?

February 7, 2017

Lourdes Linares, the associate West Coast editor for WGSN, expects the jean jacket trend to evolve this spring with new silhouettes.

#TechTalk: Three Fashion Insiders Chat With Bazaar About The Impact Of Technology On The Industry

February 6, 2017

While we’re known in the industry for our fashion vertical and producing forecasts and analysis based on design trends, we just recently launched WGSN’s Insight platform. Here the Insights team...

Fads, trends and sellers

January 25, 2017

With over 200 Indian clients operating in market for more than 10 years, global trend authority WGSN informs them about the shifting course of design. Chief Marketing Officer, Paul Coxhill,...

What does the store of the future look like?

January 25, 2017

Following Amazon Go, four industry experts share their views on what lies ahead for bricks-and-mortar retail.

The way you shop will change forever this year. Here’s how.

January 24, 2017

“We had been operating for this idea that bigger is better, the superstore or supercenter. Now we’re seeing a shift away from that, brands closing their stores, reconsidering their footprint,”...

10 lessons for young designers

January 24, 2017

There are some universal truths that stand the test of time. Here are 10 Lessons for young Designers by WGSN Editor Sarah Owen.

Design Forecast: 5 Trends to Watch for in 2017

January 23, 2017

Sarah Housley, editor of trend forecasting company WGSN, believes that surfaces will be moving away from the flawless rose gold and high shine metals of previous years and heading in...

The future of fashion in the UAE

January 20, 2017

‘The UAE is more than coming into its own, particularly with the internal emphasis on homegrown designers,’ says Jane Monnington Boddy, director of Colour and Womenswear at trend forecaster WGSN.

WGSN highlights 2016 biggest trends with eporta

January 13, 2017

WGSN and eporta analyse and share the buying trends and insights from its search data from last year.

Know What’s Next: WGSN Facilitates Fashion Trendsetting with Advanced Analytics and an International Network of Experts

January 13, 2017

“Our mission is, ‘Create Tomorrow,’” said Emily Spiegel, Senior Marketing Manager, Content and Product at WGSN. “We’re very much about empowering our clients to have the confidence to create the...