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As identified by WGSN, celebrating “minorstones” or small wins will take centre stage in 2026. Read on for this strategy, presented on our Future Consumer 2026 forecast.
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Discover the colours that will resonate across all industries and regions in S/S 26 and beyond, plus our pick of the five Key Colours for the season.
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A growing number of consumers are looking for outdoor activities that are less physically demanding and require little prior expertise. Enter: Soft Adventure.
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Plan your trip to Paris ahead of the OIympics with a local’s guide to the latest openings across retail, food and culture.
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WGSN analysis suggests the outdoor trend will have consumer longevity that will continue to impact multiple industries.
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More reads
Take a journey into retail, hospitality and culture as we unveil the coastal cities to watch for 2023.
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Brands are turning to resale platforms to captivate younger, environmentally and cost-conscious shoppers. Led by the fashion industry, which expects to see secondhand sales almost double between 2022-2027, opportunities are rife across all industries.
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Does journalism have a place in our future? Find out from Kamal Ahmed of The News Movement, a Gen Z-first brand that produces video news on social media platforms.
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