Brands are rethinking their strategies to cut through and remain relevant
The latest WGSN x Coloro Key Colours forecast is here – here’s what you need to know.
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Amid digital fatigue and overstimulation, consumers will seek to migrate to IRL brand communities in search of belonging and real connections – a key trend for 2027.
There’s no sugarcoating it: Dubai chocolate has become a viral obsession.
Luminous Blue is the WGSN x Coloro Colour of the Year for 2027. Learn why it was chosen and how you can use it.
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Purple is having a moment. Find out why this trending colour is appealing to consumers in our increasingly digital future and the post-lockdown world.
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The evolution of the no make-up look, the potential of beauty in the metaverse and gender inclusivity in skincare. That and more on today’s episode.
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The next big beauty influence, how the rising cost of living will impact consumer purchasing habits and the future of colour cosmetics and make-up. That and more on today's episode.
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WGSN’s STEPIC methodology for trend forecasting includes looking at culture and creativity. So this week we explore Black culture, experience and identity.
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As sustainability becomes a global imperative, explore the cities that are setting the pace for change across the sustainable retail, design and infrastructure spheres.
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