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There’s no sugarcoating it: Dubai chocolate has become a viral obsession.
Emotions are powerful tools that directly influence how we buy. WGSN’s new flagship forecast reveals how your brand’s success will depend on how future consumers respond to your brand’s narrative, products, and the experiences you create.
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Amid digital fatigue and overstimulation, consumers will seek to migrate to IRL brand communities in search of belonging and real connections – a key trend for 2027.
Luminous Blue is the WGSN x Coloro Colour of the Year for 2027. Learn why it was chosen and how you can use it.
Check out the main fashion week trends and analytical data for A/W 25/26 confirmed by WGSN, the global authority on trend forecasting and consumer insight.
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The climatarian diet, festival fashion trends and how mask-wearing has affected lipstick. That and more on today’s episode.
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A respected, cross-industry ESG certification, B Corp status has become a gold standard in building consumer trust in sustainable business practice and is increasingly important to attract employees.
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After years of rapid industry, technological and social acceleration, 2024 ushers in an era of realignment - with ourselves, our workplaces and the planet. In our new white paper: Future Consumer 2024, we explore the new key consumer sentiments and profiles, and the action points brands need to take to win minds and…
The 2022 wedding boom, the rise in A-beauty and progressing hybrid working. That and more on today’s episode.
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Los Angeles is teeming with exciting new store openings and retail experiences that build community through collaborations.
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The fabrics of the future, addressing the ageing population and designing consumer electronics for hybrid working. That and more on today’s episode.
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