Check out the main fashion week trends and analytical data for A/W 25/26 confirmed by WGSN, the global authority on trend forecasting and consumer insight.
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We identify two emerging customer priorities that will significantly impact all industries in 2025 and beyond.
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Learn about the consumer profiles that will dictate decision-making until 2027, according to WGSN, and the best strategies to win their loyalty and trust, as pointed out at Web Summit Rio 2025.
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Get exclusive insights from our latest Global Colour Workshop
Nu Boheme remains the dominant aesthetic for young women, with an overall shift from hyper-feminine styles to an edgier direction.
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Struggling to reach consumers through previously successful methods, beauty brands are turning to entertainment to increase sales and connect with new audiences.
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A/W catwalk trends, the effect of inflation on the wellness consumer and cities inspiring creativity. That and more on today’s episode.
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Christopher Travers, a leading expert on avatars, explores the virtual human market, brand opportunities within it and the ethics of using digital influencers.
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Frequently deemed the ‘forgotten generation’, Gen X represents a largely untapped market for the drinks industry, but how do brands draw on this whitespace market?
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As the biggest city in Latin America, cultural references are embedded within Sao Paulo's core, reflected in fashion, design, food and lifestyle.
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WGSN explores why we’re seeing a growing importance in fortifying and protecting soil among innovators in many industries
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