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As identified by WGSN, celebrating “minorstones” or small wins will take centre stage in 2026. Read on for this strategy, presented on our Future Consumer 2026 forecast.
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Discover the colours that will resonate across all industries and regions in S/S 26 and beyond, plus our pick of the five Key Colours for the season.
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A growing number of consumers are looking for outdoor activities that are less physically demanding and require little prior expertise. Enter: Soft Adventure.
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Plan your trip to Paris ahead of the OIympics with a local’s guide to the latest openings across retail, food and culture.
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WGSN analysis suggests the outdoor trend will have consumer longevity that will continue to impact multiple industries.
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Today, we announce a significant milestone for WGSN. After over twenty-five years of pioneering trend forecasting and collaborating with the world's leading brands, we have exciting news to share. We have completed an acquisition agreement with Apax Partners LLP, a global private equity advisory firm, creating a…
Very much near-forecasting, we preview the year ahead, considering how the key events from politics, sports and entertainment will impact consumers and brands.
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Discover some of the product predictions expected to be seen on the catwalks by WGSN experts.