Nu Boheme remains the dominant aesthetic for young women, with an overall shift from hyper-feminine styles to an edgier direction.
We identify two emerging customer priorities that will significantly impact all industries in 2025 and beyond.
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Learn about the consumer profiles that will dictate decision-making until 2027, according to WGSN, and the best strategies to win their loyalty and trust, as pointed out at Web Summit Rio 2025.

WGSN’s Beauty team attended the 56th edition of Cosmoprof Worldwide in Bologna, providing exclusive insights into the biggest trends and innovations shaping the future of beauty.
Your cheat sheet to the A/W 25/26 catwalk colour trends is here!
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As we celebrate the 52nd annual Earth Day, brands and organisations should note that it’s not about one-off marketing stunts, but rather a chance to spotlight their long-term climate commitments.

Sustainability in consumer packaged goods, strategies for reducing new plastic packaging and the cities to visit for creative inspiration. That and more on today’s episode.

WGSN has been tracking digital assets for years now, but we’re recently seeing a significant rise in engagement across markets, regions, categories and consumer cohorts.

Released in February and April, the Intergovernmental Panel on Climate Change (IPCC)’s latest reports highlight the impact and scale of climate breakdown, and present the causes and solutions.

Beauty tech, the impact of meta realities and how 3D fashion is reshaping the supply chain. That and more on today’s episode.

As parts of the world open up, our global team of experts highlight the rising cities for 2022, from Goa’s flourishing creative scene to city safaris in Nairobi.
