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Brands are rethinking their strategies to cut through and remain relevant
The latest WGSN x Coloro Key Colours forecast is here – here’s what you need to know.
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Amid digital fatigue and overstimulation, consumers will seek to migrate to IRL brand communities in search of belonging and real connections – a key trend for 2027.
There’s no sugarcoating it: Dubai chocolate has become a viral obsession.
Luminous Blue is the WGSN x Coloro Colour of the Year for 2027. Learn why it was chosen and how you can use it.
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Learn how this pivotal shade can elevate your brand's offerings and connect with the eco-conscious consumer of tomorrow.
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Get an exclusive behind-the-scenes peek into WGSN's catwalk image tagging process from our digital asset expert Cassandra Rosenthal.
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WGSN Social Analytics brings you the lowdown on the biking trends to focus on and the ones to approach with caution, as forecasted on WGSN Sports & Outdoor.
We’ve handpicked a preview of the most inspiring shows coming up – from galleries delivering micro-moments of joy to hip-hop jewellery and fashion retrospectives.
We explore how experiential and guerilla marketing as well as co-created stunts have helped generate buzz for Charli XCX's new album BRAT.
WGSN Insider WGSN Insider
Immerse yourself in Copenhagen’s cultural scene as the city gears up for key global fashion events.