Brands are rethinking their strategies to cut through and remain relevant
The latest WGSN x Coloro Key Colours forecast is here – here’s what you need to know.
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Amid digital fatigue and overstimulation, consumers will seek to migrate to IRL brand communities in search of belonging and real connections – a key trend for 2027.
There’s no sugarcoating it: Dubai chocolate has become a viral obsession.
Luminous Blue is the WGSN x Coloro Colour of the Year for 2027. Learn why it was chosen and how you can use it.
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Esmeralda Cortesi, Data Analyst at WGSN, shares how WGSN uses search data to analyse future consumer trends.
Shifting identity with Web3, attracting mobile-first consumers and reducing packaging emissions. That and more in today’s episode.

The denim industry has long been discussing the ways to convert its dyeing process into a more sustainable approach, but with consumers increasingly looking to shop consciously, brands are continuing their pursuit for sustainable and innovative options in their production.

From human-centred design to robot imagination, discover the ideas and innovations driving AI and robotics today.

Smart tech for the home, technology for the ageing population and smart home CMF trends. That and more on today’s episode.

How can you continue to appeal to consumers who are feeling the squeeze amid rising inflation? Find out in our latest podcast.
