Luminous Blue is the WGSN x Coloro Colour of the Year for 2027. Learn why it was chosen and how you can use it.
Check out the main fashion week trends and analytical data for A/W 25/26 confirmed by WGSN, the global authority on trend forecasting and consumer insight.
WGSN Insider
•
Latest
Learn about the consumer profiles that will dictate decision-making until 2027, according to WGSN, and the best strategies to win their loyalty and trust, as pointed out at Web Summit Rio 2025.
WGSN Insider
•
Get exclusive insights from our latest Global Colour Workshop
Nu Boheme remains the dominant aesthetic for young women, with an overall shift from hyper-feminine styles to an edgier direction.
Popular
WGSN Insider
•
WGSN Insider
•
More reads
How can your brand gain credibility online and IRL? Flex your brand’s cultural relevance to stand out on social media and direct marketing by using slang to appeal to your stan younger consumers.
Explore the top fashion trends and analytical data confirmed by WGSN, the global authority on trend forecasting and consumer behaviour, for the S/S 25/26 season.
WGSN Insider
•
Consumer interest and participation in snowsports is growing. WGSN Social Analytics goes beyond views and virality, giving you the forecast of the trends to focus on.
Thanksgiving festivities will reflect rising cuisines, new sentiments towards flavour and taste, wellness goals and environmental concerns.
Discover opportunities for brands to capitalise on this new market and support new types of celebrations in 2026.
