Case studies

GP Batteries
With the help of WGSN, GP Batteries transformed a utilitarian product into an award-winning stylish lifestyle accessory
Launched in 1964, GP Batteries started manufacturing 9-volt dry batteries in Hong Kong. The award-winning brand has grown to become one of the world’s largest suppliers of portable power, from rechargeable batteries and power banks to flashlights and batteries for electric vehicles.
Touché Privé's modest woman
A drastic shift in demand, meant this Turkish fashion brand needed to refocus it’s strategy, using WGSN led them to online retail success.
Touché Privé is a modern, modest fashion brand. Founded in 2014 by a group of young designers based in Istanbul, Touché Privé has reached a network of around 200 sales points in more than 30 countries and five continents.
LG
LG marks the beginning of hyper-personalisation with consumer-centric design for home appliances.
A global leader in consumer electronics, LG Electronics offers exceptional products and solutions that help consumers lead better lives.
Buttonscarves
Resilience through creative engagement strategies and playful product design.
Buttonscarves is a premium Indonesian fashion and lifestyle brand specializing in headscarves (hijabs) and modest wear for modern women.
Paragon
Paragon’s investment in microbiome technology helps address Indonesian consumers’ skin concerns amid the pandemic.
Paragon is one of the leading beauty companies in Indonesia, creating innovative products for the greater good of the society.
Eva de Eva
Eva de Eva founder sees an increase in revenue by working with WGSN to strengthen brand positioning.
Founded in 2007 by Dung To, Eva de Eva is one of the leading fashion brands in Vietnam bringing elegant design to the modern woman.
Colourful T2 tea boxes
T2 Tea delights customers by offering an immersive brand experience.
Established in Melbourne, Australia in 1996, T2 Tea reimagines and reinvents the humble tea leaf. From its unique blends and fashion-forward, sustainable packaging to eclectic selections of teawares, T2 brings a modern twist to the ancient tea-drinking ritual.
Lady in a field wearing an orange dress
We helped this global fashion retailer to optimise their assortment of dresses
Our client, one of the biggest global fashion retailers, was over-indexing in a number of womenswear categories, including dresses, shirts and jumpsuits in 2020.
We helped this cosmetics brand reposition its product line in China
Looking to relaunch its hit product in China, our client set itself the goal of becoming the cosmetic brand of choice for Millennial-Minimal Chinese consumers.
Bringing joyful expression to a post-pandemic world
Peapod Digital Labs (PDL) is the digital, e-commerce and commercial engine of Ahold Delhaize USA. With the goal of creating standout products that sell through quickly in store, they’re constantly on the lookout for the latest trends and consumer insights.