Nu Boheme remains the dominant aesthetic for young women, with an overall shift from hyper-feminine styles to an edgier direction.
We identify two emerging customer priorities that will significantly impact all industries in 2025 and beyond.
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WGSN’s Beauty team attended the 56th edition of Cosmoprof Worldwide in Bologna, providing exclusive insights into the biggest trends and innovations shaping the future of beauty.
Your cheat sheet to the A/W 25/26 catwalk colour trends is here!
The 39th edition of South by Southwest took place between in Austin, Texas where WGSN and Grupo Boticário presented the future of beauty.

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Tracking consumer motivation, the importance of validating your strategy and the evolution of Holiday celebrations. That and more on today’s episode.

As the world enters the third year of Covid-19, consumers are now attuned to fast, low-maintenance looks and techniques adopted during the pandemic.

With alternatives to meat and dairy products creeping into the mainstream, a growing number of companies are leading the charge to meet demand from conscious consumers.

The role of data in sustainable colour, the future of home fitness and men’s fashion and beauty habits. That and more on today’s episode.

At this sad and tragic time, we here at WGSN stand together with our friends and colleagues in Ukraine.

The next trends in home decor, using predictive analytics and TikTok’s impact on youth and women’s fashion. That and more on today’s episode.
