Nu Boheme remains the dominant aesthetic for young women, with an overall shift from hyper-feminine styles to an edgier direction.
We identify two emerging customer priorities that will significantly impact all industries in 2025 and beyond.
Latest
WGSN’s Beauty team attended the 56th edition of Cosmoprof Worldwide in Bologna, providing exclusive insights into the biggest trends and innovations shaping the future of beauty.
Your cheat sheet to the A/W 25/26 catwalk colour trends is here!
The 39th edition of South by Southwest took place between in Austin, Texas where WGSN and Grupo Boticário presented the future of beauty.

Popular

More reads
A respected, cross-industry ESG certification, B Corp status has become a gold standard in building consumer trust in sustainable business practice and is increasingly important to attract employees.

After years of rapid industry, technological and social acceleration, 2024 ushers in an era of realignment - with ourselves, our workplaces and the planet. In our new white paper: Future Consumer 2024, we explore the new key consumer sentiments and profiles, and the action points brands need to take to win minds and…
The 2022 wedding boom, the rise in A-beauty and progressing hybrid working. That and more on today’s episode.

Los Angeles is teeming with exciting new store openings and retail experiences that build community through collaborations.

The fabrics of the future, addressing the ageing population and designing consumer electronics for hybrid working. That and more on today’s episode.

Toward the end of 2021, Sonos released its Listen Better Report alongside a climate action plan, which laid out its commitment to a more sustainable future for the business.
