Automotive Trends

The automotive industry is in a time of transition, and we’re tracking the shake-up very closely. From real-time trade show coverage and design specifics, to colour forecasts that look up to five years ahead, our coverage zooms in on design strategy, but also pans out to brand and marketing positioning, as well as future-forward reports exploring how we will travel in the near- and far-future.

Colour Futures 2023

Looking five years ahead, we explore early ideas for colour strategy, context and experience.

Get Report

Industry Specific Features

Our subscription services include in-depth reporting on the following categories:
– Region-specific reports on the luxury car market
– Strategy and marketing reports focusing on the automotive industry
– Lifestyle analysis decoding shifting consumer expectations around transport and travel
– Colour forecasts up to 5 years out
– Trade show analysis – NAIAS, Auto Shanghai, Frankfurt
– Insight and analysis into experimental and future-forward transport concepts

We also offer bespoke consulting services to help you understand and apply these trends to your business.

Get a Demo

WGSN Automotive Experts

Sarah Housley

Senior Strategist, Lifestyle

Sarah has 10 years’ experience in trend forecasting, spanning product design, materials innovation and technology. She specialises in lifestyle futures, design innovation and consumer tech trends, and is part of the macro forecast team, who distil reams of global research into future trends each season.

Sarah has spoken on design trends worldwide. She has worked with clients to teach trend forecasting workshops and consulted on topics from CMF innovation to the future of water.

She is a big fan of WWE wrestling and vegan cooking, a combination that plays havoc with Instagram’s algorithm.