WGSN In The MediaVer tudo
Branding, not the threat of Amazon, a concern for ASOS: Pro
July 13, 2017
Nivindya Sharma, senior editor at WGSN, discusses ASOS’ business strategy and its need to increase brand awareness.
Future Proofing your brand with Andrea Bell on 2 Dope Boys & a Podcast
June 29, 2017
Today’s On Point is Andrea Bell, is director of insight at WGSN. How Andrea transitioned from journalism to trendwatching. What is a ‘Feelings Forecast?’ Why corporate clients often hate to...
Why Fashion can no longer ignore the Ecosystem
June 22, 2017
Sustainability as a concept has been buzzing for a while now, but its precise definition remains unclear.
‘Millennial Pink’ Has Lost Its Cool. Prepare For The Return of Red.
June 22, 2017
Jane Boddy, color director of the trend forecasting agency WGSN who first became interested in the hue back in 2011, declared Millennial Pink is on its way out.
How luxury came to love streetwear
June 6, 2017
“I think we reached a critical point at the end of the first decade of this century, where brands really started to realise the reach of these publications and the...
What is the next Millennial Pink?
June 7, 2017
This was thinkpiece pink, and for one intensely rosy fortnight it was omnipresent. Did it come out of the blue? Not for Jane Monnington Boddy, colour director of trend forecasting...
Is Your T-Shirt ‘Nibbled’ or ‘Mothbitten’?
May 24, 2017
People pay for sanded, torched, twisted and sunbathed clothes; for designers, a ripped knee must be just-right. WGSN’s Retail Editor Sidney Morgan-Petro reports.
American shoppers are really, really looking for brand honesty right now
May 16, 2017
According to the report from WGSN’s brand performance tracking tool Barometer, the brands from which consumers most consider purchasing are almost universally perceived as more honest.
A closer look at WGSN’s sustainable denim collection
May 10, 2017
Avery Dennison RBIS, M&J Group and Absolute Denim joined WGSN’s effort to encourage brands to produce denim that is environmentally sound but doesn’t sacrifice of style or substantially increase manufacturing...
The people who know what colour you’ll like in 2019
April 26, 2017
As Colour Director, Jane Boddy’s specific remit is to know precisely what colours will be in demand in the future.
How The Appointment Of Edward Enninful To The Helm Of British Vogue Will Rock The Global Fashion Industry
Robbie Sinclair, WGSN Womenswear Editor, celebrates how Enninful’s perspective on our world will likely influence huge change and transformative effect across our industry in this week Huffington Post article.
The Secret Science Behind Fashion Trend Forecasting
March 9, 2017
Sarah Owen, WGSN’s Senior Digital Media & Marketing Editor, discusses how to be a Nostradamus of the fashion world and what leading edge trends to look out for at SXSW...
Retail: £3.6 billion is spent on cut-price chic clothing
March 7, 2017
Nivindya Sharma, a senior retail editor at fashion forecaster WGSN told The Grocer: “We know supermarket clothing picked up during the last recession because people were trading down to cut...
Muslim Women Inspire a Modest Revolution
March 2, 2017
Womenswear editor of the trend-forecasting service WGSN, Robbie Sinclair, talks about the potential for sales growth and importance for brands to make bold statements that can veer into the political...
Virtual reality, new tools let you redecorate from the couch
February 13, 2017
Above all, though, says Allyson Rees, a senior editor at global forecast firm WGSN, shoppers should do their homework.
The rise of ethical companies
February 10, 2017
Emma Grace Bailey, associate editor at WGSN: “We’ve seen a consumer backlash against the current economic and political climate. In 2016, it felt like we’d lost a lot of control...
The New Nude
February 8, 2017
Katie May Atkinson, Intimates editor at WGSN says “Finally, the fashion and beauty industries are catching up, but it’s been a long time coming.”
What’s Next For Jean Jackets?
February 7, 2017
Lourdes Linares, the associate West Coast editor for WGSN, expects the jean jacket trend to evolve this spring with new silhouettes.
#TechTalk: Three Fashion Insiders Chat With Bazaar About The Impact Of Technology On The Industry
February 6, 2017
While we’re known in the industry for our fashion vertical and producing forecasts and analysis based on design trends, we just recently launched WGSN’s Insight platform. Here the Insights team...
Fads, trends and sellers
January 25, 2017
With over 200 Indian clients operating in market for more than 10 years, global trend authority WGSN informs them about the shifting course of design. Chief Marketing Officer, Paul Coxhill,...
WGSN Press ReleasesVer tudo
WGSN calls for industry change with the launch of sustainable denim collection
April 27, 2017
A/W 18/19 Future Trends line reflects the global trend authority’s drive towards the integration of social responsibility into fashion industry business models
WGSN launches Barometer to provide daily brand intelligence for womenswear retailers
May 18, 2017
WGSN Barometer measures and maps how consumers perceive 250 womenswear retailers across the US & UK through daily market surveys.
WGSN launches WGSN Insight, a consumer and market intelligence product
October 3, 2016
Today, WGSN, the global trend authority, released WGSN Insight, a dedicated resource for trends across consumer insights, retail strategy, marketing and innovation. With the launch, WGSN has invested in a...
WGSN and Technopak to Further Increase Local Content to Serve the South Asian Market
September 23, 2016
WGSN, the global trend authority for fashion and the creative industries with more than 6,000 clients across the world is excited to dive further into the South Asian with increased...
Collaboration, Exclusivity and Personalisation to shape luxury brands’ future success
September 8, 2016
To thrive in an ever-competitive environment, luxury brands should invest in three key areas between now and 2020, according to new research by global trend forecaster WGSN.
Lions Festivals appoints Brazilian business leader Jose Papa as Managing Director
August 1, 2016
Jose Papa has been announced as the new Managing Director of Lions Festivals, encompassing Cannes Lions, Lions Health, Lions Innovation, Lions Entertainment, eurobest, Dubai Lynx, Spikes Asia and the Tanagrams.
WGSN appoints Kevin Silk as Managing Director
August 1, 2016
Kevin Silk has been announced as the new Managing Director of WGSN, Ascential’s global trend authority for fashion and creative industries. WGSN’s portfolio encompasses its Fashion and Lifestyle and Interiors...
WGSN and Arts Thread Announce New Partnership
May 19, 2016
WGSN, the global trend authority for fashion and the creative industries, has partnered with Arts Thread, the world’s leading digital platform for new creatives – bridging the gap between education...
WGSN, the world leading trend authority, continues to drive business growth in Africa with launch of Cape Town office
April 13, 2016
With a growing presence in Africa, WGSN today announced the launch of their Cape Town Africa head office located at the contemporary space, Ideas Cartel. Pictured above is WGSN Regional...
WGSN Futures Awards Announces Ceremony Dates, Shortlist and Judging Panel
March 31, 2016
Today WGSN, the leading global trend authority, announces its WGSN Futures Awards, revealing an international shortlist including Molly Goddard, Hill & Friends, Net-à-Porter, Farfetch, Thinx and an eminent judging panel incorporating Sarah Doukas, founder...
The Office for National Statistics Partners with WGSN Instock to develop data accuracy
February 3, 2016
The Office for National Statistics (ONS) and global trend forecaster WGSN today announced a partnership aimed at developing the collection of information used to calculate the Consumer Price Index (CPI).
New concept fashion trade fair ‘WeAr Select London’ gears up for inaugural show
January 5, 2016
The new concept fashion fair is set to revolutionise the traditional trade show experience by making the buyer’s experience more easy and enjoyable.
WGSN to Host China’s Leading Garment Manufacturers during New York Fashion Week
September 14, 2015
WGSN, the global foresight business specializing in consumer, fashion and design trends and insights, will host a delegation of more than 20 representatives from China’s fashion and textile industry during...
Digital investment pays off as ecommerce spurs growth for British luxury brands
September 10, 2015
In a new report by global trend forecaster WGSN, 57% of senior executives from luxury brands reveal a significant increase in sales as a result of investment in digital capabilities....
WGSN launches fashion industry news and views site WGSN Insider
August 11, 2015
WGSN has launched WGSN Insider, a new digital platform offering an insight into the lives of the global trend forecaster’s editors and other “insiders” from the fashion, interiors, design and...
Winners revealed for 2015 Buyers Power List
August 4, 2015
Pure London last night announced the all–‐important winners for its 2015 Buyers Power List in association with global foresight business, WGSN. The prestigious awards took place following a busy second...
WGSN announces partnership with boutique fashion consultancy la Marque de Mode
August 4, 2015
WGSN are delighted to announce a partnership with boutique fashion consultancy, la Marque de Mode. Founded by Heidi Dyt and Chauntel Scarr, Heidi was most previously the Regional Director of...
WGSN AND PEJ GRUPPEN JOIN FORCES TO DRIVE GROWTH IN DENMARK AND NORWAY
August 3, 2015
WGSN, the global foresights business specialising in consumer, design and fashion trends, has today signed a partnership with Scandinavian trend forecaster, Pej Gruppen, to drive growth inDenmark and Norway.
Shortlist revealed for Pure London’s Buyers Power List in association with WGSN
July 21, 2015
Pure London has revealed the prestigious shortlist for its annual Buyers Power List competition, presented in partnership with WGSN, the global foresight business.
Announcement for Itochu Fashion System Co.,Ltd. and WGSN Ltd. Partnership Agreement
June 22, 2015
Itochu Fashion System Co.,Ltd. (hereinafter referred to as IFS) announces that we have entered into a partnership contract with WGSN, the global foresight business specializing in consumer, fashion and design...
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