WGSN In The MediaVer tudo
Fashion websites lead £9bn exports bonanza with Asos set to eclipse Marks & Spencer in market value
September 18, 2017
Carla Buzasi, of trend forecasting business WGSN, said online fashion retailers had been so successful because of their ‘laser focus on ensuring they respond to what their target audience want...
‘No more panic’: Fashion week gets over its midlife crisis
September 18, 2017
“The fashion show hasn’t changed. It’s just introducing a season or a collection to the world. But then social media comes into play,” said Cassandra Napoli, assistant editor at WGSN....
Will Princess Diana Be a Big Fashion Month Influence?
September 1, 2017
“Diana left behind a legacy that will pass through and survive the portals of time. She was the most photographed woman in the world and will be remembered not just...
New Look’s Online Presence Is a Boost Amid Challenging Market
August 24, 2017
After a sluggish performance for many fashion apparel and accessories retailers, brands such as New Look might be able to thrive by maximizing a strong digital presence, according to results from WGSN’s...
Modern Masculinity: Where Are We Going?
August 24, 2017
What does it mean to be masculine? Notions of masculinity are instilled upon us before we are even ready to leave the womb: our blue baby-grows are emblazoned with “Daddy’s...
Chunky Sneakers Aren’t Going Anywhere, Here’s Why
August 16, 2017
“When mainstream publications like GQ start reporting on a trend, the cause has already taken root.” says Brian M. Trunzo, Senior Menswear Editor at WGSN. “I think we are just starting to...
The Fashion Influencer Has Found A New Gig
August 9, 2017
There may be another reason for this shift, and that’s the new generation of consumers and their habits. “This ties into the wider shift in Millennials opting for experiences over...
90% Customer Approaches Are Based On Emotions And Not On Intellect
July 27, 2017
Lisa White, Head of Lifestyle & Interiors at WGSN (Worid’s Global Style Network Ltd) shares her experience on trends that are driving this industry globally and how clients are engaging...
4 Innovative Retail Strategies to Move Your Brand Forward in 2017
July 25, 2017
Trend forecaster WGSN highlights a number of new innovations and strategies for retailers in 2017.
How Trends Evolve and Shape Consumer Travel Habits
July 24, 2017
The latest white paper by trend forecaster WGSN explores how trends develop, and how micro-trends evolve into macro-trends. While not focused on travel and tourism per se, the brand consultancy’s findings in...
Branding, not the threat of Amazon, a concern for ASOS: Pro
July 13, 2017
Nivindya Sharma, senior editor at WGSN, discusses ASOS’ business strategy and its need to increase brand awareness.
Future Proofing your brand with Andrea Bell on 2 Dope Boys & a Podcast
June 29, 2017
Today’s On Point is Andrea Bell, is director of insight at WGSN. How Andrea transitioned from journalism to trendwatching. What is a ‘Feelings Forecast?’ Why corporate clients often hate to...
Why Fashion can no longer ignore the Ecosystem
June 22, 2017
Sustainability as a concept has been buzzing for a while now, but its precise definition remains unclear.
‘Millennial Pink’ Has Lost Its Cool. Prepare For The Return of Red.
June 22, 2017
Jane Boddy, color director of the trend forecasting agency WGSN who first became interested in the hue back in 2011, declared Millennial Pink is on its way out.
How luxury came to love streetwear
June 6, 2017
“I think we reached a critical point at the end of the first decade of this century, where brands really started to realise the reach of these publications and the...
What is the next Millennial Pink?
June 7, 2017
This was thinkpiece pink, and for one intensely rosy fortnight it was omnipresent. Did it come out of the blue? Not for Jane Monnington Boddy, colour director of trend forecasting...
Is Your T-Shirt ‘Nibbled’ or ‘Mothbitten’?
May 24, 2017
People pay for sanded, torched, twisted and sunbathed clothes; for designers, a ripped knee must be just-right. WGSN’s Retail Editor Sidney Morgan-Petro reports.
American shoppers are really, really looking for brand honesty right now
May 16, 2017
According to the report from WGSN’s brand performance tracking tool Barometer, the brands from which consumers most consider purchasing are almost universally perceived as more honest.
A closer look at WGSN’s sustainable denim collection
May 10, 2017
Avery Dennison RBIS, M&J Group and Absolute Denim joined WGSN’s effort to encourage brands to produce denim that is environmentally sound but doesn’t sacrifice of style or substantially increase manufacturing...
The people who know what colour you’ll like in 2019
April 26, 2017
As Colour Director, Jane Boddy’s specific remit is to know precisely what colours will be in demand in the future.
WGSN Press ReleasesVer tudo
WGSN LAUNCHES LIFESTYLE & INTERIORS TREND PLATFORM IN CHINA
September 7, 2017
The only global trend forecasting and product development platform for the hospitality, lifestyle and interiors industries
Final speaker line-up confirmed for WGSN Futures Hong Kong
July 11, 2017
David Yeung, founder of Green Monday and Stanley Wong aka anothermountainman will join speakers to explore the Future Consumer at Sky 100
WGSN calls for industry change with the launch of sustainable denim collection
April 27, 2017
A/W 18/19 Future Trends line reflects the global trend authority’s drive towards the integration of social responsibility into fashion industry business models
WGSN launches Barometer to provide daily brand intelligence for womenswear retailers
May 18, 2017
WGSN Barometer measures and maps how consumers perceive 250 womenswear retailers across the US & UK through daily market surveys.
WGSN launches WGSN Insight, a consumer and market intelligence product
October 3, 2016
Today, WGSN, the global trend authority, released WGSN Insight, a dedicated resource for trends across consumer insights, retail strategy, marketing and innovation. With the launch, WGSN has invested in a...
WGSN and Technopak to Further Increase Local Content to Serve the South Asian Market
September 23, 2016
WGSN, the global trend authority for fashion and the creative industries with more than 6,000 clients across the world is excited to dive further into the South Asian with increased...
Collaboration, Exclusivity and Personalisation to shape luxury brands’ future success
September 8, 2016
To thrive in an ever-competitive environment, luxury brands should invest in three key areas between now and 2020, according to new research by global trend forecaster WGSN.
Lions Festivals appoints Brazilian business leader Jose Papa as Managing Director
August 1, 2016
Jose Papa has been announced as the new Managing Director of Lions Festivals, encompassing Cannes Lions, Lions Health, Lions Innovation, Lions Entertainment, eurobest, Dubai Lynx, Spikes Asia and the Tanagrams.
WGSN appoints Kevin Silk as Managing Director
August 1, 2016
Kevin Silk has been announced as the new Managing Director of WGSN, Ascential’s global trend authority for fashion and creative industries. WGSN’s portfolio encompasses its Fashion and Lifestyle and Interiors...
WGSN and Arts Thread Announce New Partnership
May 19, 2016
WGSN, the global trend authority for fashion and the creative industries, has partnered with Arts Thread, the world’s leading digital platform for new creatives – bridging the gap between education...
WGSN, the world leading trend authority, continues to drive business growth in Africa with launch of Cape Town office
April 13, 2016
With a growing presence in Africa, WGSN today announced the launch of their Cape Town Africa head office located at the contemporary space, Ideas Cartel. Pictured above is WGSN Regional...
WGSN Futures Awards Announces Ceremony Dates, Shortlist and Judging Panel
March 31, 2016
Today WGSN, the leading global trend authority, announces its WGSN Futures Awards, revealing an international shortlist including Molly Goddard, Hill & Friends, Net-à-Porter, Farfetch, Thinx and an eminent judging panel incorporating Sarah Doukas, founder...
The Office for National Statistics Partners with WGSN Instock to develop data accuracy
February 3, 2016
The Office for National Statistics (ONS) and global trend forecaster WGSN today announced a partnership aimed at developing the collection of information used to calculate the Consumer Price Index (CPI).
New concept fashion trade fair ‘WeAr Select London’ gears up for inaugural show
January 5, 2016
The new concept fashion fair is set to revolutionise the traditional trade show experience by making the buyer’s experience more easy and enjoyable.
WGSN to Host China’s Leading Garment Manufacturers during New York Fashion Week
September 14, 2015
WGSN, the global foresight business specializing in consumer, fashion and design trends and insights, will host a delegation of more than 20 representatives from China’s fashion and textile industry during...
Digital investment pays off as ecommerce spurs growth for British luxury brands
September 10, 2015
In a new report by global trend forecaster WGSN, 57% of senior executives from luxury brands reveal a significant increase in sales as a result of investment in digital capabilities....
WGSN launches fashion industry news and views site WGSN Insider
August 11, 2015
WGSN has launched WGSN Insider, a new digital platform offering an insight into the lives of the global trend forecaster’s editors and other “insiders” from the fashion, interiors, design and...
Winners revealed for 2015 Buyers Power List
August 4, 2015
Pure London last night announced the all–‐important winners for its 2015 Buyers Power List in association with global foresight business, WGSN. The prestigious awards took place following a busy second...
WGSN announces partnership with boutique fashion consultancy la Marque de Mode
August 4, 2015
WGSN are delighted to announce a partnership with boutique fashion consultancy, la Marque de Mode. Founded by Heidi Dyt and Chauntel Scarr, Heidi was most previously the Regional Director of...
WGSN AND PEJ GRUPPEN JOIN FORCES TO DRIVE GROWTH IN DENMARK AND NORWAY
August 3, 2015
WGSN, the global foresights business specialising in consumer, design and fashion trends, has today signed a partnership with Scandinavian trend forecaster, Pej Gruppen, to drive growth inDenmark and Norway.
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