WGSN en los medios

WGSN Futures Awards

June 13, 2016

The WGSN Futures Awards 2016 took place at 8 Northumberland Avenue, London on 26 May 2016 where some of the world’s leading fashion innovators were recognised in a star-studded ceremony...

The Psychology of Customization

June 2, 2016

Monograms were, for a long time, kind of lame. “Historically, monograms or your name on your clothes was [seen as] preppy, old fashioned, or stuffy,” explains Jackie Chiquoine, associate retail...

We Chatted To A WGSN Insider About Festival Fashion

June 2, 2016

Which festival trends are big this year? We asked an expert. Who better to chat cool festival dressing and music events you can’t miss this summer than Shanu Walpita –...

WGSN To Honour Alexandra Shulman

May 24, 2016

ALEXANDRA SHULMAN, Vogue editor-in-chief, will receive the Outstanding Achievement Hall of Fame accolade at the annual WGSN  Futures Awards on Thursday, May 26. The event, which is run by global trend-forecasting agency WGSN, celebrates the fashion industry’s most innovative...

Fashion secrets: Who really decides what we wear?

May 19, 2016

In this clip from a video Alexa made for Vogue.co.uk, she meets a team of global fashion forecasters to find out how they predict what will be trending years in...

La moda ‘eco’ tensa las cuerdas del negocio del denim: el reciclaje se impone como el ‘new normal’

May 18, 2016

“El reciclaje será la norma”, afirma con rotundidad Dio Kurazawa, responsable de denim de la agencia de predicción de tendencias WGSN. “Hay suficiente denim en el mundo para no tener que fabricar...

In Two Years, We’ll All Be Psychotropical

May 13, 2016

WGSN, a trend-forecasting company responsible for telling everyday people what they should buy in the future, has just released its report for the spring/summer 2018 season, which, yes, is two...

South Africa’s Bright Design Future

April 21, 2016

If you’ve ever had any doubt that South Africa has the power to be a real international trend-setter, surely the fact that WGSN, the global trend authority for fashion and the...

WGSN opens Africa office

April 18, 2016

With a growing presence in Africa, global trend forecaster, WGSN, has opened its Africa head office in Cape Town, and will host a series of trend seminars across Africa later...

LA vs. NYC: How I Wear White Sneakers

April 5, 2016

Jian Deleon, Senior Menswear Editor at WGSN and Self-Confessed sneaker collector (he’s got over 80 pairs), says “White sneakers are the footwear equivalent of negative space. They give you more...

WGSN to present SS18 trends at MarediModa

April 1, 2016

MarediModa, the international trade fair dedicated to lingerie and beachwear textiles, has teamed up with trend forecasting authority WGSN and the New Academy of Fine Arts in Milan, to present...

A Very Meta, $59 Way To Get Your Vetements Fix

March 29, 2016

Two weeks ago, Tran launched his parody line, which “reflects the blurring lines between gendered fashion, internet hype culture, and upscale streetwear fiends,” according to trend forecasting firm, WGSN.

How a Trend Forecaster Finds Inspiration From a Squad of Cool Teens

March 24, 2016

As a WGSN trend forecaster, Sarah Owen curates a too-cool Instagram and spends time at music festivals and fashion weeks to source inspiration.

Raiding the Sex Shop for the Latest Fashion

March 24, 2016

So inured have consumers become, said Robbie Sinclair, the women’s wear editor of the New York trend-forecasting service WGSN, “that when people see a rubber pencil skirt, nobody bats an...

What’s still holding women leaders back?

March 17, 2016

Carla Buzasi, global chief content officer at WGSN, says. ‘There’s an element of luck but I also think I made my own luck.’ When working for AOL, she was waiting for...

Reports of the Skinny Jean’s Death Have Been Greatly Exaggerated

March 16, 2016

According to March data from trend forecasting firm WGSN, skinny jeans make up 54 percent of new full-price jean assortments in retail stores—the merchandise you see on typical store racks....

Australian retail: what the executives think

March 10, 2016

WGSN and Ragtrader recently partnered on a series of industry roundtables. In this instalment, WGSN head of market intelligence Lorna Hall, Marcs creative director Nadia Jones, Supre GM Elle Roseby and Target fashion...

Nueva era dorada para el lujo: tras años de austeridad, vuelven los tiempos de la opulencia

El lujo toma posiciones en la antesala de un nuevo giro en los hábitos de consumo. Después de unos años de austeridad, el lujo deja de ser un placer prohibido....

The Henten Bag, Fahrenheit, Demano y Ölend: cuatro ‘start-ups’ españolas que se cuelgan del ‘boom’ de las mochilas

¿Cuándo comenzó el boom de las mochilas? Según Jaqui Ma, directora de calzado y accesorios en WGSN, “la tendencia deportiva ha ido surgiendo y desarrollándose desde aproximadamente 2013; realmente despega con el desfile de...

Conoce a la ‘Trend Hunter’ Catriona McNab

El trabajo de Catriona McNab, cazadora de tendencias en la sede de Londres de la compañía WGSN, es predecir el futuro.