WGSN na mídia

Fit e Fashion

March 10, 2016

Segundo o WGSN, um dos maiores portais de tendências para a industria da moda, para estar bem-vestida basta apostar no look athleisure. “A palavra vem da junção de athletic (atlético, em inglês) e...

Australian retail: what the executives think

March 10, 2016

WGSN and Ragtrader recently partnered on a series of industry roundtables. In this instalment, WGSN head of market intelligence Lorna Hall, Marcs creative director Nadia Jones, Supre GM Elle Roseby and Target fashion...

Os decotes do Oscar a caminho da vida real

March 1, 2016

Segundo Sofia Martellini, especialista em tendências da WGSN na América Latina, o reflexo dos decotões no cotidiano deve acontecer próximo do fim do ano. “As silhuetas superfemininas, com decotes e...

Humor e saúde: cinco tendências da gastronomia em 2016

February 22, 2016

Daniela Bernauer, expert da WGSN Brasil, aponta quais serão as tendências da alimentação em 2016.  

4 Secret Fashion Jobs Influence Everything You Wear

February 15, 2016

These behind-the-scenes roles aren’t advertised on LinkedIn; they’re found through New York’s original networking platform—word-of-mouth

Project hits Vegas with 6 specialized shows, new trend report and retail data tool

February 13, 2016

Project heads to Vegas next week for a 3 day run of its 6 specialized shows, a new trend report partnership with WGSN, and the release of a new retail...

PROJECT Brings Fashion Consciousness and Digital Experiences to the Las Vegas Show

February 11, 2016

The ever-expanding show will begin on Tuesday, February 16th and run until Thursday, February 18th, providing a unique experience for editors, buyers and retailers.


February 10, 2016

Burberry and Tom Ford, along with a handful of smaller labels like Rebecca Minkoff and Vetements, have recently announced that they’re forsaking the traditional fashion calendar and showing collections that will be...

Women’s Wallets Are Getting Super-Tiny

February 10, 2016

“It’s natural that items are getting smaller,” said Jaime Cohn-Barr, an editor at fashion-trend forecasting firm WGSN. “People are needing to carry less.”

Answer Time with Sarah Owen

February 5, 2016

How do we look for trends? How to survive the Fashion Week? Check the Tumblr Answer Time Session with our Editor Sarah Owen!

Treino imersivo e outras academias que são tendência lá fora

February 4, 2016

Academia exclusiva, um treino que mistura game com exercício, brincadeiras ao ar livre… Essas são algumas das novidades fitness que prometem estourar em 2016 – e conquistar uma legião de...

“É terrível quando você tem o gosto do poder de consumo e o perde”

February 1, 2016

A VP da WGSN LATAM, Letícia Abraham, contou para o Estadão como começou a trabalhar com pesquisa de tendências, qual a essência da WGSN e qual movimento irá influenciar os...

WATCH: Episode Four Of Alexa’s Future Of Fashion

October 7, 2015

We are introduced to Lauretta Roberts, director of brand for WGSN, who talks Alexa Chung through how the world of trend-forecasting has come about and shows her round the offices...

WGSN’s new advisory board appoints first chairman

January 27, 2015

Simon Collins, former dean of the school of fashion at Parsons School of Design in New York, has been appointed chairman of trend forecasting agency WGSN’s new advisory board.

For Spirits That Can Only Be Tied Down by a Sash

July 3, 2014

“The kimono is definitely the must-have cover-up of the season,” said Sheila Aimette, a vice president at the trend forecasting company WGSN.

Track Pants Grace Runways as Activewear Goes Up-Market

February 10, 2014

Things went haute when French fashion house Celine elevated the look two years ago, said Sheila Aimette, vice president of North American content at WGSN, a London-based trend forecasting firm.

Why Is Wearable Tech So Ugly?

April 27, 2014

From smartwatches to head-mounted computers, wearable technology is slowly coming to the consumer market. But here’s the thing: a lot of it is just plain ugly. Fashion trend forecaster Rachel Arthur weighs...

Why Fitness Is Having A Moment In Fashion

May 1, 2014

“It’s really based on the trend towards activewear as daywear and weekend wear, which we’ve seen as a fast growing theme on the runways for the past few seasons,” says...

Why Street Style ‘Peacocks’ Are Critical to the Fashion Industry

September 11, 2013

“Yes, fashion influencers and early adopters might be “peacocking” this week (to use Menkes’ phrase) — but so too are they providing creative inspiration for teams around the world planning...

Style-Conscious Men Prove Colorful Socks No Longer A Fad

May 2, 2014

“Bright colours and patterns have become key trends in the sock category,”  Matt Feniger, menswear editor at trend consulting firm WGSN, told MarketWatch.