A multicultural creative strategist, Jess is passionate about broadening the world’s understanding of Asia. Coming from a hybrid background in psychology and design, she uncovers the desires of consumers and translates them into brand and product strategies for companies in developed and emerging markets in the region.

Jess founded @dumplingcommons on Instagram, which is followed by professionals from companies such as Dover Street Market, Google, LVMH, Space 10 and The Future Laboratory.

Jess also leads Nice People Club (Ascential’s CSR initiative) in APAC, empowering youth in a digital economy.