Adrien Mollet
Lead Consultant, Mindset

Adrien combines his creative background and commercial acumen to define future strategies and innovation territories while differentiating brand positioning, all informed by 10 years' of strategic advisory and cultural foresight.

Managing qualitative and quantitative analysis, Adrien has helped to solve complex, cross-functional challenges such as digitising a historical luxury brand and tracing a CMF and communication roadmap for new technology innovation. His experiences span from Beijing to New York, Paris to Tokyo.

Adrien co-authored the book Future of Luxury in Asia, published by SMU and LVMH, in 2021.