Financial Services Trends

Future of Money

Purchasing habits are going in the same route as shopping, socialising and gaming: digital.

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WGSN Financial Services Experts

Lorna Hall

Head of WGSN Insight

As Head of Insight at WGSN, Lorna Hall is responsible for a team of experts reporting on best practice and innovation across all forms of retail including online and offline strategies, store design, marketing and visual merchandising. Before joining WGSN in 2009, she was the executive editor of the UK's fashion trade magazine Drapers.

Andrea Bell

Director of Insight, and Executive Editor, Americas

Andrea is a seasoned journalist with an in-depth knowledge of the Americas’ consumer marketplace and mindset. As Director, Insight and Executive Editor, Americas, Andrea drives the department in the Americas from an editorial point of view and acts as content team leader from the New York office.

Francesca Muston

Head of Retail & Product Analysis

Francesca Muston heads WGSN's Retail & Product Analysis team, providing comprehensive analysis across all product areas, including insight into exactly how items are hitting shop floors. Focusing on key products, colours and styling directions, the team also reports on VM trends, international trade shows and city guides tailored for professional travel.

Sarah Owen

Senior Editor, Digital Media & Marketing, WGSN

Sarah is a journalist and trend forecaster based in New York with a background in social media and youth trends. She currently reports on digital media and communication strategy across an array of industries to produce effective content that helps brands truly connect with their audience. Sarah joined WGSN after working across a variety of publications including New York magazine, Vogue, and The New York Times.