May 23, 2019 | By Alice Gividen
Request a demo to see WGSN for yourself.
|What’s better than arriving in Shanghai and discovering all of its homegrown fashion talents in one location? Situated in the most desired retail address in the city,
Younik sits comfortably inside Bund 18 and carries an eclectic group of Chinese designers. Shoppers can find six womenswear creators, each catering to the different needs of a chic society woman. From Uma Wang’s playful knits to Stephane Cheung’s pretty cocktail dresses, Peri Chen’s structural creations to Jane Zhu’s contemporary Qipaos, something unique can always be found at Younik.
18 Zhongshan East Rd.
|While sticking with a simple palette, Uma Wang shows sophistication in her contemporary collection by mixing clean silhouettes with loud prints and bold textures. From a polka dot organza trench coat to a super-soft deconstructed pullover, each of her pieces is easy and comfortable, yet strong enough to stand out in a crowd, effortlessly guiding her customers to make the transition from work meetings to social gatherings.|
|Contrary to his shy, quiet demeanor, Stephane Cheung’s designs reflect the aesthetic of a confident, independent and sophisticated woman. He applies a mixture of masculine and feminine, vibrant colors and striking patterns to simple, wearable silhouettes. Cheung’s collection includes delicate cocktail dresses, glamorous evening coats, and versatile day-to-evening pieces like silk organza outerwear and effortless dresses with delicate details and embellishments.|
|Peri Chen takes pleasure in playing with complex draping techniques to create fearless silhouettes. His cocktail collection in stiff silk taffeta in an array of somber hues and the occasional pop of red and violet passes the “hanger test”: its shapes simply don’t succumb to the nature of gravity. Whether it is at a cocktail function or simply staying warm in the elements, Peri Chen helps its customers make a statement by creating angles to enhance any body shape.
|Chinese cheongsams are loosely hung dresses used to conceal a woman’s body. Jane Zhu adopted this traditional concept and transformed it to her customer’s taste. Whether it’s a slender, form fitting silk dress with hand painted designs and zipper-piping, a sleeveless mini-length qipao in a vibrant color, or an LBD with intricate frog closures in contrasting shades, Jane Zhu can custom-make the dress for any fit to complement one’s body shape and skin tone.
|Luxury accessories designer Alison Mary Ching Yeung has an extensively international background; she received education in the U.K., China, France and Italy before settling down in Shanghai in 2005. With a goal of exposing China’s ability to produce fine craftsmanship, the designer aptly titled this season’s shoe collection “Orient Erotica”. Its range of platform sandals and pumps evoke a sense of extravagance by combining sensual materials like suede, python, and lace.
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.