Jun 16, 2017 | By Alice Gividen
Get more Denim insights as a WGSN subscriber
During th S/S 14 CPH Fashion Week, Copenhagen-based petrol heads hosted their second edition of their compact trade show Iron & Denim – a presentation where oily motors of the past bond with equally durable brands.
The past few season’s have seen Copenhagen Fashion Week grow to become one of the key stops on the international fashion circuit. Each February and August the Danish capital presents its finely tuned portfolio of trade shows including Gallery, CIFF and Vision that attract buyers and press all over the world. While these fairs present a high calibre of “high fashion”, the city has also attracted a select number of likeminded artisanal labels focused on a more purist and crafted ideal.
Native Copenhagen brand and custom bike builders Wrenchmonkees quickly tapped into this opportunity last year and organised Iron & Denim for the F/W 13 season back in February. A modest presentation, the two day show, hosted in Wrenchmonkees very own custom workshop and garage, showcased five hardwearing brands from across Europe. The show returned once again this summer, bringing with it an additional six brands including 3Sixteen, Tanner Goods, Eat Dust, For Holding up the Trousers, IndigoFera and Redwing. As the pictures below show, the event is a celebration of style, honest products, and of course the love of oily motors.
In case you couldn’t make it down, here’s a quick look at what went down. Head over to Wrenchmonkees’ blog to check out the full gallery.
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.