Feb 23, 2017 | By Vittoria Toffoli
Experience Lifestyle & Interiors on WGSN.
Sep 30, 2013
Graphic artist Morag Myerscough and designer Luke Morgan have installed a brightly colored, temporary pavilion in the main lobby of Birmingham’s new library, to host an 18-week-long series of events and exhibitions that encourage creative learning and challenge the traditional notions of the library space.
The structure was crafted using raw timber wood, and comprises a central workshop table, a decorative, hand-painted facade, as well as bright neon flags and signs placed atop the exposed roof that feature fun and welcoming words such as novel, discover and play.
“We wanted to greet visitors with a smile and a celebration of the word – it encourages conversation and fun,” explained Myerscough in a recent interview with Dezeen.
“The pavilion is meant to be something of a ‘curiosity box’ which closes on Sunday night, undergoes transformation the following day and then when the doors open on Tuesday has become a totally new space depending on what that week’s resident has planned.”
To learn more about the future role and changing face of libraries in the digital age read our latest Consumer report, School of Thought. – Samantha Fox
Scroll down for images via Dezeen.
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.