Mar 23, 2017 | By Samuel Trotman
Get more Denim insights as a WGSN subscriber
We were really impressed with their innovative finishing processes and forward-thinking technology… and of course, with over 25 years experience in the industry, they are a force to be reckoned with in the world of denim laundry.
For those not familiar with Garmon Chemicals, think of them as the suppliers to the suppliers. Much like Jeanologia supply laundries with laser machinery, Garmon is a laboratory working on future processes and techniques to fuel top wash houses around the globe.
The Italian job Srl (TIJ) is a design studio owned by Garmon Chemical, focusing solely on experimentation and chemistry and applying it to the finishing of casual garments, particularly denim. By creating this segment to their business, TIJ is able to create inspirational finished products to inspire clients and help them direct and develop their ranges. We have noticed this shift in the market over recent seasons: as designers’ research time and resources are cut, they require more and more input from their suppliers to realize their vision.
Alberto De Conti, the general manager of the Italian Job told us they are just starting work on surface design for F/W 15, as their clients (the wash houses, mills and laundries) are putting S/S 15 to bed and will be shortly looking forward to the new season. They need to be several steps ahead of the trend curve to compete in this fast-pace market.
We were particularly impressed with a few of their exciting new developments in July, including their fixing agent which, after being applied to denim, resists color-loss and fading, therefore enabling a graphic new take on the color-block trend. They have also been working on many innovative sustainable techniques as well as exploring special coatings that blacken with wear to create graphic, darkened whiskering.
Check out the below video for more:
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.