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We Love: Levi’s Lefty Diffusion Line

The Takahiro Miyashita and Kazuki Kuraishi spearheaded Levi’s Lefty Jean diffusion label and present some interesting re-workings of the iconic Levi’s denim jacket.


Yesterday, our friends at Oki-Ni introduced us to Levi’s latest development, Levi’s Lefty Jeans, by Takahiro Kuraishi. The new collection is a collaboration headed by Takahiro Miyashita and Kazuki Kuraishi. Takahiro is known as the founder of Number (N)ine and The Soloist, while Kuraishi is the Creative Product Manager for Adidas Japan.

With this project the two designers challenged general jean construction, using left-hand twill denim to challenge the traditional brand identity of Levi’s. The non-traditional twill stands in contrast to Levi’s heritage, but the results are supreme with a softer feel and a striking collection. Some of the key items we highlighted were the Type 3 Trucker Jacket, where strong references to the brand’s signature styles can be seen via the waist pockets and their arcrutes, while a traditional button-closure is switched out in favor of a zipper. The Levi’s Lefty Textile Waistcoat Vest for S/S 11 has also been a hot topic among bloggers and young men alike. Constructed from the blanket lining of a vintage Levi’s jacket, the striped textile waistcoat is finished with double-button detailing – perfect for summer layering.

Click here to see the campaign film,  Left Handed, by Azuma Makoto with Takahiro Kuraishi

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