Sep 13, 2018 | By Lourdes Linares
Get more Denim insights as a WGSN subscriber
This Kapital lookbook video caught our eye the other day for its innovative use of the barbie-style plastic doll!
The artisan Japanese brand has created miniature replicas of their key looks from their basics collection for summer and put on a sweet little runway show to celebrate the launch. Miniatures jeans are a very popular gimmick in the world of denim and of course items like the Buddy Lee doll have legendary status and a huge collectors’ following. Kapital always creates a playful twist on archival and this video is no exception. We love it!
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.