Everyone wins in the partnership between Urban Outfitters and (capsule) – the go-to trade show for directional Contemporary labels and premium streetwear brands. Emerging designers gain exposure on an international scale; Urban Outfitters gets a little high-fashion street cred; and customers gain access to chic and unique, wallet-friendly duds.
The duo celebrated their F/W 11 season with an event last week at Urban Outfitters’ new Fifth Avenue store. Dubbed the “Around The World Collection,” the collaboration features “capsules” from Shakuhachi (Australia), Wood Wood (Denmark), Rodebjer (Sweden) and France’s much-beloved A.P.C. Madras among others.
The collection is available now at select Urban Outfitters stores and online.
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.