Tradeshow Hustle – Outdoor Retailer Summer Market 2012


As the Active Team gears up for Day 2 of ORSM, we are basically running on fumes but we LOVE it. We have seen so many innovative new products for Spring/Summer 2013, it’s hard to pick our favorites. Big themes on the floor include water-repellent down, minimal trail stories for footwear and packs, women’s-specific programs, and lighter, faster, stronger materials across all categories for finished goods. And of course, the more ethically-produced or environmentally-friendly the better. We have also spotted a ton of blue hues, from aqua marine to cornflower. There is also a huge bump in water sports brands at the show, as kayaking, fishing and of course SUP brands make waves in the paddle sports tank, which is now conveniently positioned right in front of the New Exhibitor Pavilion (which we are going to check out later today).

For a quick update, make sure to check us out on Twitter, we have been posting top picks from OR @Stylesight. – Jeanine Pesce

Here are few snaps from Day 1, stay tuned for full reports in the Active Section ASAP!

Woolrich x Cold Splinters 

Sierra Designs unveils the new ultralight Mojo UFO Tent

Salomon’s “Door to Trail” Sense Mantra 

Alite’s New Mayfly Chair with Woodgrain Print

Black Diamond’s 186-gram Vapor Helmet

Roxy debuts Outdoor Fitness geared toward the SUP set

LOVE this color – Birkenstock’s Graceful Sandal in Jade

New from Therm-a-rest, Sleeping Bags That Work in Tandem with Trademark Pads

Testing out the new innovative Omni-Freeze ZERO Technology at Columbia

The Updated Drainmaker at Columbia

Best Hats EVER at Kavu

JanSport’s new Outside Collection

Gramicci is KILLING it!

The Penzi Pant with Elastic Cuff from Gramicci

The Updated Navajo Jacket from Gramicci

“Not a Vulc” – Crossover Waxed Sneaker from Sanuk (it’s stitched!)

Filson goes Black!

Seamless 3/4 Revolution Pant from CW-X

We”ll take two – GoPro Booth

Mr. Ryan Perry at Brunton “The Light Man”

The Glacier 115 Solar-powered Headlamp from Brunton

So Rad – Wetfire Striker Series


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