Tokyo Moto


We are always obsessed with timeless photographs that stand the test of time. Our editors came upon a few photos taken of the “moto youth” culture of Tokyo in the early ’60s (courtesy of the Life photo archives). We noticed how many of the young men and women captured for our Streets reports continue to sport modern updates to the “clean cut rebel” look that prevailed in Tokyo at that time. Yes, the cardigan is longer and the pants are more relaxed than before, but the overall aesthetic remains the same.  It’s also quite interesting that sometimes the trendsetters in Tokyo seem to appreciate and embrace the tradition of Americana more than the good ol’ US of A does.

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  • Absolutely agree!

    Amekaji, or American Casual (style) and Toraddo, or American Traditional (style) are two favorites among the men, in particular, and always has a strong following.

    Cut publication Pop-Eye 20 yrs ago really educated the fashion leader of the time who still have followers today.

    Women are more fickle, but men just seem to adopt updated versions of the key staples of these styles and stick with them. And then just when the adpotations get a little too far, the pendulum swings back and it’s back to basics.