Apr 23, 2019 | By Bonnie Pierre-Davis
Mar 06, 2019
The rise of cross-disciplinary collaborations is a theme we’ve been tracking at WGSN for some time, and this year has so far seen an inspiring wave of innovative designs crossing between the worlds of fashion and interiors. This month, we take a look at an artist, ceramicist, gifting and fashion label trying something new. These examples break boundaries and branch into new product groups, blurring the lines between different disciplines with a focus not necessarily on the finished product, but in fact on the journey and process that sets it apart.
To begin with, British fashion designer Paul Smith partners with Stoke-on-Trent-based ceramics brand 1882 Ltd. to launch Stack, a series of colourful vessels that will be revealed at Milan’s Salone del Mobile from April 9th – 14th. The new collection signals the beginning of an ongoing relationship, and celebrates the unparalleled skills of industrial craft that are at the centre of ceramics production.
Secondly, the original co-founder of Six N. Five studio, Andrés Reisinger, branches out into creating three design objects – a lamp, curtain and silver coated lounger. The Buenos Aires-born, Barcelona-based multidisciplinary artist, who is known for his digital interiors, art direction and graphic design, showcased the furniture venture last month at Quick Tiny Shows, an exhibition at New York’s Chamber gallery. Next month the sofa will be exhibited in Isola District during Milan’s Salone del Mobile. Reisinger believes in challenging the status quo by operating at the intersections of industrial design, craft, architecture, sculpture, conceptual art and installation.
Finally, New York-based contemporary print studio Dusen Dusen launches a collaboration with the gift and home accessories brand Areaware for its Spring 2019 Collection – designing puzzles with three repurposed prints. Revisiting past collections of work can bring opportunity to modify original artwork by experimenting in new colourways, applications and contrasting product types – overall building on and distinguishing a brand’s individual style.
Whether you are seeking new avenues of product design, want to expand your brand or work with a new creative, there are multiple collaborative approaches and opportunities available to suit every brand.
To find out more about the latest creative collaborations and to keep up to date with new products that are crossing categories and grabbing attention, click here to read more from WGSN Lifestyle & Interiors.
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.