This New York studio wants you to dip dye and customise your wardrobe

Tucked within a corner of Brooklyn is a fashion focused studio with a difference. Called Buaisou, the studio is dedicated to the traditional skills for producing indigo dyes and transforming any lacklustre items in your wardrobe, into bright blue gems.


On a recent trip there, the WGSN NY team got to play and recreate their wardrobe with true Indigo hues.


The actual process isn’t as simple as you might think, so much goes into it, and luckily there are gloves on hand to stop everyone’s nails turning a funny shade of blue.


Inside the studio are traditional vats, filled with a traditional fermented mixture  called Jigokudate, made up of sukumo, wood ash water, calcium hydroxide and wheat bran, for dipping the clothes into and giving them a whole new look. You can also add stencil designs and original patterns.

Check out our pics below and be sure to stop into the studio when you are next in Brooklyn. It’s a great example of handcrafted fashion that celebrates traditional skills.

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Head to the Buaisou website to sign up and visit their Brooklyn workspace studio

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