The Quiksilver ASP Pro Hits NYC

Despite the weather, the first ever Quiksilver Pro officially kicked off over Labor Day weekend. The city that never sleeps welcomed a bevy of professional surfers and skateboarders from around the world with open arms and extra umbrellas.

Quiksilver CEO, Bob McKnight, legendary skate icon, Tony Hawk, kicked things off at The Standard Hotel, with McKnight explaining in detail, the difficult decisions that Quik was forced to make, due to the damage the contest site endured during Hurricane Irene. Thankfully, the surfing aspect of the event is still taking place and is currently in process on round two of its heats out in Long Beach. Afterall, this is the reality of surfing in NYC, the weather isn’t always on our side.

Mr. Bob McKnight & Tony Hawk

Stephanie Gilmore

From ROXY surf camps to a spectacular opening ceremony, the Long Beach, Rockaway Beach and New York City Surfing communities are experiencing —  for the first time — an international professional surfing tournament with a $1 Million Dollar purse. So, regardless of any storm, everyone is super pumped and beyond excited for such an unprecedented event!

20 year old Long Beach, NY local, wildcard, Balaram Stack

Josh Kerr

Here are some words from Quik and everyone’s favorite surfer, The Champ, Mr. Kelly Slater.

“Between the beach site, the flanking boardwalk and surrounding highrises, more than 40,000 watched on as Quiksilver’s Hawaiian ambassadors Mel Pu’u and Titus Kinimaka joined the world’s best surfers to share in the global surfing spirit.

Balaram Stack, Kelly Slater & Fred Patacchia

A Hawaiian 6-man canoe was the centerpiece of the ceremony

Slater spoke enthusiastically today about being on the East Coast to surf: ‘I like being on the East Coast, I sort of feel like I’m home. Even today on the beach the crowd just seemed so into it and there’s nothing going on yet. Everyone’s just cheering it on and I think there’ll be an impressive crowd when Balaram paddles out because he got a pretty big welcome on the beach today. I’ve never surfed a world tour contest since I’ve been a pro on the East Coast.”

The Champ, Kelly Slater

Watch for our continued coverage from The Active Team throughout the contest!

Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.