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The bespoke drink: 365 Tokyo, Las Vegas

At Las Vegas members’ bar 365 Tokyo, the concept of customising your drink has been taken to a new level. Patrons can specify the type of ice they would like in their drink – choosing to crack it, crush it, cube it or to have it carved into an orb. The drinks themselves carry even more options: they can be layered, super-cooled with liquid nitrogen or smoked with a choice of woods. Although not every customer will want this level of customisation – many prefer a small, tightly-edited menu of bartenders’ favourites and the classics – it makes perfect sense to open such a hyper-specific bar experience in Las Vegas, the city of revelry, where every demand can be accommodated somewhere, and at any time of day.

Find 365 Tokyo at Inspire, Fremont Street, Las Vegas. Homebuidlife subscribers can read more about drinks experiences in our reports, Barware Innovations and Cocktail Bars.

– Sarah Housley

Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.

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