SXSW: Street Style Highlights from Day One
By Sarah Owen

As the SXSW music festival kicks off in Austin, streetwear makes the case that it’s not going away anytime soon. WGSN’s Sarah Owen reports.

Mar 17, 2016

6 photos

As the interactive portion of SXSW comes to a close, music fans from all over the globe take over downtown Austin. From the Fader Fort to the Spotify house, brands and venues collaborate to offer headliners such as Future, Jamie XX, Santigold and Blood Orange. Day one was quieter than usual but brought in an interesting crowd, with streetwear dominating as the popular aesthetic of choice. Check out some of our favourite street style looks so far:







Like this? To check out Sarah’s latest photography and what she’s seen – follow her on Instagram @sarahsarahowen.

Want more? Enjoy the coolest street style looks we spotted at Art Basel, Miami here.

NEED INSPIRATION? WGSN publishes 350 in-depth reports each month. That’s a seriously awe-inspiring amount of inspiration. Find out more here.

Subscribe to WGSN

Get Street Style analysis as a WGSN subscriber

Related stories

3 photos
#ICYMI Day 8: Remembering the legacy of photographer Bill Cunningham

4 min
#ICYMI Day 10: Kenzo World

15 photos
Art Basel 2016: Style on the Beach

5 photos
This is how retailers should cater to the Gen Z shopper

1 photo
Designers Maxwell Osborne and Dao-Yi Chow out of DKNY