Jul 18, 2018 | By Laura Welch
At WGSN we predicted in our vision for S/S 17 – called Edgelands, that classic gingham checks would be making a comeback. And now for 2017 summer gingham has returned to the catwalk and to the shelves of your favourite retail stores. When it comes to styling, the catwalk offers up a huge amount of inspiration, especially the Peter Pilotto and House of Holland LFW shows, which offered up a quirky twist on the fabric.
Gingham seems to recall lazy afternoons picnicking in the park, while mismatched iterations added a quirky twist. From micro to macro, the classic gingham pattern is transformed from a twee classic to a contemporary newcomer. Sugary palettes pair well with flounces and frills.
Whether your budget is high-end or high-street, there is a gingham item for everyone. And style them up like these images below:
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.