Feb 21, 2018 | By Nigel Taylor
#NYFW kicked off with a bang today (that’s code for New York Fashion Week for those of you who are a little less into the social media scene). Lucky for those who are ready to start hashtagging, retweeting and uploading, this season offers lots of new tools for sharing info direct from the action.
MADE, the latest development from Mac + Milk Studios, is an incredible app that uses GPS technology to review looks fresh off the runway – instantaneously. In partnership with Sonic Notify, the App utilizes audio encoding that allows exclusive photos, designer details and contact information to be directly streamlined to your mobile device. Show notes may soon be a thing of the past and you can “like”, tweet and comment immediately from your phone with enough time to get to the next show across town before Anna Wintour has even entered the building.
On another note, for all of our clients out there, don’t forget to check out Stylesight’s own runway coverage under our new layout – Quick Look, which features full size head-to-toe images of every the most important collections of the season. We’re excited to share and join in on the latest techniques of immediate access and up-to-the-minute coverage! Keep up with the fun and follow Stylesight on Instagram, Facebook and Twitter!
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.