118 posts  |  Last entry 5 hours ago


Experiential retail: Glossier’s San Francisco cafe takeover

Glossier has opened 'Glossier at Rhea’s Cafe', a pop-up cafe in a month-long sales and marketing push in San Francisco that mixes both food and beauty products. WGSN reports

Lewis Hamilton

Lewis Hamilton: Tommy Hilfiger’s latest ambassador

Tommy Hilfiger has named Formula One World Champion Lewis Hamilton as its global brand ambassador for menswear, confirming rumours that have been swirling around Hamilton and the brand for some months.

Fashion Month: Stats and season highlights

As the curtain closes on yet another Fashion Month, we look back on a season that brought plenty of technological updates, Instagram-ready show spaces and a healthy dose of viral sensations.


Inditex results: Zara’s data-centric approach keeps it relevant in digital age

Inditex defies analysts’ expectations releasing strong sales for both in store and online channels - WGSN Barometer uses data to look at the reasoning.

Karlie Kloss

SXSW: How Karlie Kloss is empowering young girls to code

On a panel session at SXSW, the model talks her non-profit, Kode with Klossy, and how it’s paving the way for girls to change the world around them.

Augmented glasses: Tech innovation at SXSW 2018

New product showcases by Bose and Panasonic point to augmented glasses as a product to watch for the near-future. WGSN’s Sarah Housley reports

SXSW: Esther Perel on the future of love and relationships

Esther Perel. The Belgian psychotherapist made waves at SXSW with a packed keynote session on the future of love, lust and listening.

Harvey Nichols

Harvey Nichols and Farfetch: A strategic partnership

 Farfetch flexed its online power Monday with news its has signed up Harvey Nichols to sell the UK high-end department store’s fashion and accessories. …

Could ‘smart cars’ see around corners? It’s closer than you think…

A new development could see such cars able to see around corners.

WGSN Barometer: Jian DeLeon on streetwear, gender and the evolution of menswear

For the launch of the Barometer Menswear Survey in the UK, our proprietary consumer brand tracker, we interview influencers in the menswear space to better understand menswear consumers and trends.

influencer marketing

Influencer marketing remains key but finding the right face is a challenge

US marketers are still backing influencer marketing heavily, a new survey shows, with around 70% of them from agencies and brands saying their related budgets will increase this year. 


International Women’s Day: Vans shows support with new campaign

Vans is delving into a little known world for International Women’s Day with a global initiative focusing on Indian female skateboarders.