Originally piquing our interest back in back in 2016, scarlet red cements it’s importance for the season ahead. Your colour of the month is Scarlet Alert.
Oct 10, 2018 | By Hannah Craggs
286 posts | Last entry Oct 10, 2018
A recent collaboration between raincoat brand K-WAY and sportswear brand Kappa is an example of how retro labels are seeing a big resurgence in the streetwear market – and how that trend can heighten another brand's relevance.
Oct 09, 2018 | By Siofra Murphy
A fusion of traditional French style and aesthetics with an Americanised way of living is shaking up Parisian youth culture. We look at new sources of inspiration, new creatives and the latest Paris hangouts that influence and play host to this Gen Z set.
Oct 04, 2018 | By Thais Klapisch
Black Friday discounting has been the norm in the US, and its adoption is picking up in the UK where the market is becoming …
Sep 14, 2018 | By WGSN Insider
Gen Z is about to become the biggest generation on the planet, so knowing what makes these consumers tick is really important – and a new study shows that they might not be quite the people we thought they were.
Aug 25, 2018 | By Sandra Halliday
WGSN sat down with jewellery designer Joanna Hardyment in Shanghai to talk starting up her eponymous brand, J. HARDYMENT. We discussed Shanghai's energy, understanding differing tastes in jewellery around the world and strategic planning.
Aug 22, 2018 | By Sandy Chu
This August saw the first WGSN Trend Talk launched in collaboration with Amazon Fashion India. The partnership breeds a valuable opportunity in sharing trend forecasts and market research with a wider audience.
Aug 21, 2018 | By Anupreet Bhui
Penultimately in our S/S 2020 five key colours, WGSN and Coloro bring you the milky and subdued, Cantaloupe. A silkier version of the youthful oranges which have been making a noise recently.
Aug 16, 2018 | By Joanne Thomas