Insight Archives - WGSN Insider

Crack the buying code: What’s the next paperbag trouser?

The final instalment of a crack the buying code series, discover how the paperbag trouser became a key item, and how it will evolve for future seasons.

20 hours ago | By Rebecca Stevenson

Climate concerns: The power of the resale market

As consumer priorities shift, the desire to buy into and benefit from the circular fashion economy is growing. The resale market is gaining traction, and the winning retail brands of 2019 and beyond will be those that tap into the appetite for the resale process.

23 hours ago | By Alice Gividen

Crack the buying code: What’s next for frill seekers?

For the third instalment in our Crack the Buying Code series, we look at the ruffle blouse – a tried-and-tested item throughout fashion history.

Dec 10, 2018 | By Rebecca Stevenson

The future of AI in Indian retail

This November saw the WGSN's second Trend Talk, launched in collaboration with Amazon Fashion India. On the agenda? 'Fashion and Retailing in The Age of AI.

Dec 10, 2018 | By WGSN Insider

Trustenomics: Brands as community

Consumers are existing in a climate of fear and worry. As trust in Governmental bodies continues to wane, consumers are looking to place that trust in brands that stand up for them. This is Trustenomics.

Dec 06, 2018 | By Alice Gividen

Crack the buying code: Is pink the new black?

From the runway to retail, store design to social media feeds, it seems that nothing has been untouched by the cult-like power of millennial pink. WGSN takes a look at how the trend emerged, and where the colour is headed.

Nov 29, 2018 | By Alice Gividen

Superbalist: The rising star of South African online retail

WGSN caught up with head of brand at Superbalist to find out how South Africa’s coolest online retailer is overcoming barriers to entry in the South African market, putting their customer first and creating communities.

Nov 26, 2018 | By Georgie Hyatt

Crack the buying code: Does a leopard ever change its spots?

For the first installment in our Cracking the Buying Code Series, get the inside scoop from WGSN on how leopard print became a staple, and where the trend going next.

Nov 23, 2018 | By Nina Giglio

The year that fashion went viral: Lyst’s 2018 Year in Fashion Report

Lyst's Year in Fashion report is live. From the virality of Instagram, to this year's fashion influencers - it's a deep dive into the sartorial state of 2018. Here are the key takeaways.

Nov 21, 2018 | By Nigel Taylor

Wendy Yu on the BoF China Prize and the 2019 trends-to-watch

Following the announcement of the $100,000 BoF China Prize in partnership with Yu Holdings, WGSN sat down with the investment company's millennial Founder and CEO Wendy Yu. One to watch, Yu was invited this year to join the prestigious Met Gala Committee, and was named as a 30 Under 30 by Forbes China.

Nov 19, 2018 | By Sandy Chu

New fashion frontiers: Vogue Paris Fashion Festival takeaways

The luxury industry insiders met in Paris this weekend to discuss a more strategic future—the theme of this third edition of the Vogue Paris Fashion Festival was “new fashion frontiers”, with a goal of broadening the luxury world’s mindset.

Nov 14, 2018 | By Marine Beaufils

Purple Tuesday: A step towards accessible retail

Disability organisation Purple is behind 'Purple Tuesday', the UK's first accessible shopping day. Pushing inclusive design, it's something we've been tracking here at WGSN.

Nov 13, 2018 | By Alice Gividen