Login

Soma’s Vanishing Act

In our quest to find the perfect panty that has it all – function, style and comfort – Soma Intimates’ Vanishing Edge collection has emerged as a leading contender. Soma’s patented Vanishing Edge technology comprises of several rib-like rows of silicone (rather than just the one) that snugly grip the skin to make sure panties stay put. A narrow heat-bonded leg seam and an ultra-stretchy flat elastic waistband gently hugs the body to eliminate any panty lines. A featherweight nylon/spandex microfiber provides a sleek, second-skin silhouette; while a slightly brushed surface lends a desirable soft handle.

Check out some of our favorite styles from the spring collection:

Full coverage styles are anything but matronly. The high-waisted silhouette is right on trend, enlivened with fresh spring prints and lace trims. Briefs are constructed in a tulip shape, without any back or side seams, so that fabric smooths over the sides. Boylegs have about an inch more “leg” than the usual to accommodate the Vanishing Edge and prevent riding up.

Soma also offers the Vanishing Edge features in more contemporary silhouettes, like hipsters and bikinis. Bikinis are inset with stretchy galloon laces, which contribute to the comfortable waist and add a delicate allure. Hipsters are thoughtfully constructed with straight side seams to eliminate the dreaded “muffin top.” Python prints in classic black-and-white and shadowy jacquard stripes give panties a subtle shot of fashion.

Soma Intimates currently has 110 stores around the U.S., and these “perfect” panties can also be purchased via their online shop.

Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.

  • Hurrah! After all I got a website from where I can in fact get useful information regarding my study and knowledge.
    2270659d3413dc1aa239fb7313f2b0e5

Share
Tweet
+1
Share
Pin