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Self-Edge, Roy and Cone: Denim Video

The guys at Self-Edge are definately into the inner workings and processes behind the brands they sell, as they say themselves at the beginning of this video:

“At Self-Edge having a jean made in America or Japan is not enough for us, it’s important that the fabric be created for the garment.”

So it was no surprise to see that they sent budding director, Kellen Dengler out to Cone Denim’s White Oak branch in Greensboro, North Carolina to capture the processes of spinning, warping, dyeing, slashing and vintage shuttle weaving that go into every pair of Roy denim jeans.

Cone is responsible for producing denim used by Levi’s Vintage ClothingRaleigh Denim, and Tellason among many many other brands around the world, so check out the video to get insight into the inner workings of this iconic mill.

Self Edge x Cone Mills x Roy from Self Edge on Vimeo.

 

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