17 hours ago | By Lourdes Linares
Get more Denim insights as a WGSN subscriber
The guys over at Self Edge have just launched this rather lovely video to publicize their repair services at all four stores: New York, Los Angeles, San Francisco and Portland. In San Fransisco, Self-Edge’s first stand-alone store, the team has even opened its own separate Darn-It! concept as well as their Indigo Proof blog, a fun and interesting look at all the before and after shots of repairs they make.
The team took inspiration from the good old days of built-to-last garments and meticulous repair work of the `50s, and all repair areas include Union Special 43200G Chain Stitching machines and singer darning machines. The team is able to replace missing buttons or popped rivets, mend ripped belt loops and repair your well-loved denim.
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.