Jul 20, 2017 | By Samuel Trotman
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As the dust settles over the slew of industry launches at Denim by PV last week, Turkish denim producer ISKO announces its new partnership with 3×1, the luxury denim boutique by Scott Morrison.
As one of the worldwide leaders in denim production, ISKO is constantly striving to raise the bar in the industry. The mill is well known for working on projects, collaborations or events outside of their traditional market to highlight their advanced fabrics. So it came as no surprise to hear the brand’s latest collaboration with Scott Morrison’s 3×1 denim line. Focused on the everyday needs of the modern woman, the partnership fuses ISKO’s innovative fabric technologies with 3×1’s tailored denim designs. The collection of sleek jeans is powered by ISKO’s patented technologies that include Reform, the innovative super stretch fabric that enhances the silhouette without losing the shape, and ISKO’s patented coatings such as Soft Jeather. The promotional video above highlights the collection through the words of Scott Morrison and the girls wearing the jeans.