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Salvatore Ferragamo

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COASTAL HOLIDAY

Milan:  Memories of summer excursions to the Cinque Terre and the Côte d’Azur provided inspiration for designer Massimiliano Giornetti’s S/S 11 collection. While the skies of Milan were pouring down rain, the ceilings and walls of Ferragamo’s show space were filled with virtual blue skies and white clouds. Taking seaside luxury to the next level, the collection was full of awning stripes for pants and jackets, schoolboy shorts in cotton poplin, and beach-y sweaters and knits. Pajama bottoms made from cashmere and silk were shown as sportswear, suggesting the nostalgic romance of 20s Deauville. Evening looks included piped jersey blazers worn with Breton tops and relaxed pants. The toggle closures used for Ferragamo’s F/W 10 collection found their way into spring — used on terrycloth or washed linen jackets. On the feet (this is Ferragamo afterall), Giornetti continued his quest for summer sophistication with lace-ups enhanced by two-tone color combos and the use of contrasting materials like canvas and leather. Heavy-soled sandals with leather and kilim-fabric details suggested a traveler sensibility, fitting with the designer’s dreamy exploration of languid destinations.

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