How brands are exploring modern masculinity in their campaigns
2 hours ago | By WGSN Insider
New York: Public School designers Dao-Yi Chow and Maxwell Osborne continue to be New York’s It-guys, partly because their collections tend to encapsulate the city’s sleek street look. However, season after season the designers elevate this concept by introducing more tailored pieces or playing with styling choices. The colour palette was kept minimal with mostly stark black and white looks such as crisp white button-up shirts paired with black bomber jackets and relaxed skate shorts or wide leg suiting trousers styled with athletic pull-over tops with drawstring hems. –Matt Feniger
Silhouette: Tailored, layered streetwear
Key items: Bomber jackets / Crisp button-up and camp shirts / Skate shorts / Top coats / Tank tops / Wide leg trousers / Pull-over v-neck tops / Athletic muscle shirts / 2SB blazers
Colour: Black / White / Silver / Dove grey / Cobalt
Print & Pattern: Chaotic brush strokes / Variegated stripes / Hand-drawn lines
Materials & knits: Cotton / Mesh / Lightweight wool / Jersey
Footwear: Thick contrast sole sneakers / Derby shoes
Accessories: High socks / Wedge style caps
Know what’s next. Become a WGSN member today to benefit from our daily trend intelligence, retail analytics, consumer insights and bespoke consultancy services.
Related Stories
